Coverflip – Book Cover gender bias

I love it when people question the status quo - I love it when people urge others to flip the status quo on its head.  Author Maureen Johnson just did that with her Coverflip contest.  Here are her own words:

“…if you are a female author, you are much more likely to get the package that suggests the book is of a lower perceived quality. Because it’s “girly,” which is somehow inherently different and easier on the palate. A man and a woman can write books about the same subject matter, at the same level of quality, and that woman is simple more likely to get the soft-sell cover with the warm glow and the feeling of smooth jazz blowing off of it.”

To meet this bias head on she turned to Twitter and to her fans asking them to submit different book covers, imaging the authors of these books were the opposite sex.  And the result?  Amazing submissions and eye-opening awareness about the bias that exists in the sacred world of books.

This is very exciting indeed.  Maureen has come up with a very creative way to deal with inequality head on, without being preachy or triggering negative emotions.  I hope more creativity can happen in this vein for revealing sexual inequality that isn’t just in the book covers, but in our every day lives.

Two examples from Maureen Johnson (and probably my favourite):

game of thrones  game of thrones opposite

You can see the rest over at Huffington Post.

About Geeky Book Snob

Reading is like eating for me. When I get full I stop for awhile. When I get hungry, I pick up a new book. It's a must. I'm a happy introvert who loves what the world of quantum physics can inspire in us.

Posted on May 8, 2013, in General Musings & Thoughts and tagged , , , . Bookmark the permalink. 6 Comments.

  1. Lovely article and I definitely take your point in a general sense, though I’ve got to say, the “girlie” cover actually looks quite similar to the horrific original UK cover – http://www.salonfutura.net/2011/05/the-salon-making-a-book-cover/
    (The black dragon wings man this version up a bit, but the two soft focus portraits facing each other makes this otherwise looks every inch the historical romance.)

  2. This is such a great post! I’d love to reblog it and add some of my opinions. Would you mind?

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